Has anyone tried the new "Code Red" Mountain Dew? Opinions? Personally, I'm a little amused by it -- they're following the color trends set by most cough syrups, with NyQuil definitely leading the pack in terms of recognition on that. Denis Leary and Lewis Black have both done routines on NyQuil, and both mentioned the color schemes. Lewis was the one who called out the fact that NyQuil does have the same colors as Christmas ("That's right, folks, NyQuil makes a dandy eggnog!") and it seems that the Dew seems to be following suit. So either PepsiCo is planning on a nice Christmas marketing campaign this year, or they're planning on breaking into the pharmaceutical field. Then again, with the amount of caffeine Mountain Dew has in it, it already has the grounds to be classified as a DayQuil-like stimulant.
I can see the ads already: "Mountain Dew -- now with cough suppressant! It's the coughing, hacking, lethargic, barely awake in the morning, pulling-an-allnighter, so you can bounce off the walls and get your work on medicine and soft drink! In regular radioactive-goo green and 'Code Red' Christmas colors/flavors."